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Marketing Management

	Marketing Management by Joel R. Evans
	Price : Rs 250.00
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This edition of Evans and Bermanï¿½s Marketing Management text continues its savvy transformation into a state-of-the-art multimedia package. The title, Marketing Management, signifies the focus on marketing concepts essential for the future success of any organization or person, presented in a technologically advanced pedagogical format.

The print version has all the elements that you expect from Evans and Berman: comprehensive topical coverage, cases, career material, etc.

ISBN-13: 9788131508077

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