Best Book Mart

SUBJECTS

ADV. SEARCH

Home > Subjects > Others

	Contours Of Retailing Management by S A Chunawalla
	Price : Rs 550.00
	Your Price : Rs 550.00

Book Summary of Contours Of Retailing Management
Indian retailing reminded one of the sweat shops run by half-educated or non-educated gentlemen and ladies on meagre finance mostly reaised by pawning one`s family silver or borrowing at exorbitant rates and supplemented by own savings. Goods piled and stacked up haphazardly littered these pigeonholes. The customers were separated from the goods by a counter and a battalion of salespeople. The whole scene has changed dramatically in the last 10-15 years. We have world-class malls housing swanky stores. The stores are run by highly educated entrepreneurs and well organised corporates.

About Author
S.A. Chunawalla has qualified in commerce, pharmacy and business management. He taught management students in Gujarat. He himself learnt organised retailing way back in 1976 at Vaikunth Mehta National Institute of Co-operative Management, Pune where he underwent the 26th General Manager`s Course under the auspices of the NCCF, New Delhi. At present, he practises communication consultancy in Mumbai. His other books such as Foundations of Advertising, Product Management and Compendium of Brand Management are very popular with the students.
isbn
9788183186650

Payment accepted by All Major Credit and Debit Cards, Net Banking, Cash Cards, Paytm, UPI, Paypal. Our payment gateways are 100% secure.

Check Delivery

Books by Same Author

Contours Of Retailing Management
by S A Chunawalla

Sales Management
by S A Chunawalla

13%

Mass Communications and Media Studies
by S.A.Chunawalla

13%

Production and Operations Management 8th Edition
by D. R. Patel , S.A.Chunawalla

Compendium Of Brand Management
by S. A Chunawalla

Books of Similar Interest

15%

Applied Mass Communication Theory: A Guide for Media Practitioners (Second Edition)
by Jack Rosenberry and Lauren A. Vicker

20%

A Classical Dictionary Of Hindu Mythology And Religion : Geography, History And Literature
by John Dowson

HOLLYWOOD WIVES
by JACKIE COLLINS

12%

Engineering Economics and Costing
by Dr. K.K PATRA, DHIRAJ BHATTACHARJEE

22%

To Hell and Back
by Lauda, Niki

Support

Phone : +91-9266663909

Email : support [at] bestbookmart.com

Timing : 10:00 AM to 6:00 PM (Mon-Fri)

Quick Links

View Cart
My Account
Terms & Conditions
Privacy Policy
Return Policy