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PRODUCT DESCRIPTION:-
The book presents a comprehensive treatment of Intellectual Property concepts and its applications in Indian industry. Now, in its Fourth Edition, it includes a new chapter on IPR in Biotechnology and numerous cases or caselets in most of the chapters. It provides a strategic framework for IP management, leading to competitive advantage for a business enterprise. Besides explaining the conceptual framework and practices of IP management, the book discusses IP as a strategic tool, its commercial exploitation and strategies for risk management of IP. Web-based material comprising chapter-wise PowerPoint Presentations (PPTs) and Multiple Choice Questions is available. This book is primarily intended as a text for postgraduate students of management, students of engineering and those who are pursuing certificate, postgraduate diploma or degree courses in IPR. In addition, professionals and corporate decision-makers should find the text valuable.
Key Features:
Discusses IPs such as Patents, Copyrights, Trademarks, Trade Secrets, Designs, Semiconductor Circuit Layouts and Geographical Indications, etc.
Practices issues of IPRs in Cyber Space, Fashion Design, Biotechnology and Pharmaceutical industry.
Classifies systems in practice for various IPs.
Provides IPRs legal provision in Indian context.
Includes a comprehensive glossary of important terms.
Table of Contents:
Preface
Part I: Intellectual Property - A Strategic Tool
Intellectual Property System
IP Rights and Marketing Regulations
IP Management Framework
IP Audits
Part II: Intellectual Property - Legal Protection
Intellectual Property Rights (IPRs)
Patents
Trademarks
Copyrights
Trade Secrets
Industrial Designs
Geographical Indications
Semiconductor Integrated Circuit Layout Design
The Protection of Plant Varieties and Farmers` Rights (PPVFR)
Biodiversity and Traditional Knowledge
Part III: Intellectual Property Exploitation and Risk Coverage
IPRs in Cyber Space
IPRs in Pharmaceutical Sector
IPR in Fashion Industry
IPRs in Biotechnology Sector
Part IV: Intellectual Property - Exploitation and Risk Coverage
Intellectual Property Licensing
Intellectual Property Insurance
Securitization of Intellectual Property
Valuation of Intellectual Property
Annexures
International Patent Classification Schemes
International Schedule of Classes of Goods and Services for Trademarks
Locarno Classification of Goods for Industrial Designs
Information Sources on Intellectual Property Rights
Glossary
Company Index
Subject IndexISBN - 9788120348837
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