My Account
View Cart
Log-out
0
17 years of Excellence
SUBJECTS
ADV. SEARCH
Home
>
Subjects
>
Others
Consumer Behaviour In Indian Perspective
by Suja R Nair
Price :
Rs
1250.00
Your Price :
Rs
1250.00
0
Book Summary of Consumer Behaviour In Indian Perspective
Table Of Contents
1. An Introduction to Consumer Behaviour
2. Consumer Modelling
3. Consumer Perception
4. Consumer “ Learning
5. Personality and Lifestyle Influences
6. Attitude and Behaviour
7. Motivation
8. Demographics, Social Class and Culture
9. Reference Group Influences
10. Consumer Decision-making
11. Diffusion of Innovations and Opinion Leadership
12. Consumer Satisfaction
13. Relationship Marketing
14. Consumerism
15. Market Segmentation
16. Organisational Buying Behaviour
17. Online Consumer Behaviour
isbn
9789350240663
Payment accepted by All Major Credit and Debit Cards, Net Banking, Cash Cards, Paytm, UPI, Paypal. Our payment gateways are 100% secure.
Check Delivery
Pls. enter your postal pincode.
Pls. enter valid Indian Postal Pincode.
Books by Same Author
13%
Consumer Behaviour in Indian Perspective
by Nair, Suja R.
13%
Consumer Behaviour
by Mrs.Suja R.Nair
13%
Marketing Research
by Nair, Suja R.
13%
Consumer Behaviour — Text and Cases
by Nair, Suja R.
13%
Organisational Behaviour — Text and Cases
by Nair, Suja R.
Books of Similar Interest
10%
Power Plant Engineering
by Nag
18%
Mobilizing Restraint Democracy and Industrial Conflict in Post-Reform South Asia
by Emmanuel Teitelbaum
22%
A Bargain for Frances
by Russell Hoban
10%
Predictable Surprises: The Disasters You Should Have Seen Coming, and How to Prevent Them
by Max H. Bazerman , Michael Watkins
12%
Analytical Geometry Of Three Dimensions
by Sommerville
Support
Phone :
+91-9266663909
Email :
support [at] bestbookmart.com
Timing :
10:00 AM to 6:00 PM (Mon-Fri)
Quick Links
View Cart
My Account
Terms & Conditions
Privacy Policy
Return Policy
More Links
Our Subjects
Our Publishers
Powered By