| |
Book Summary of The Business Internet And Intranets: A Managers Guide To Key Terms And Concepts
Peter Keen delivers another comprehensive guide for managers, bringing clarity to the muddled vocabularies of the Internet and intranets. "A useful, lucid explanation of how to use the Net in business to deliver actual service and create real value--rather than hype and image".--Esther Dyson, Chairman, EDventure Holdings.
In a remarkably short period of time, the Internet revolution has enabled technologically wired managers to leave their less-savvy colleagues behind, scrambling to stay competitive. To ease the stress, the fifth installment in Peter Keen`s popular series of manager`s glossaries offers reassuringly complete coverage of web technology as it relates to success in today`s business environment. The real-life profiles highlight key business issues, emphasizing their relevance for managers. This indispensable glossary includes insightful commentary, practical applications, and over 100 essential terms to help managers decipher the Internet fast.ISBN
9780875848402
|
| |
Pages : 284
|