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E-Business & E-Commerce For Managers

by Harvey M. Deitel , Kate Steinbuhler , Paul J. Deitel
  Price : Rs 709.00
  Your Price : Rs 581.38
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  e-Business & e-Commerce for Managers is a comprehensive overview of building and managing an e-business. This innovative new text explores topics such as the decision to bring a business online, choosing a business model, accepting payment, marketing strategies and security, as well as many other important issues. Features, Web resources and online demonstrations supplement the text and direct students to additional information. The book also includes a substantial appendix that develops a complete Web-based storefront e-business using a real programming application explained patiently and in depth for a non-programming audience. ISBN 9788131760680
 


Pages : 794
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