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The Innovation Killer : How What We Know Limits What We Can Imagine—And What Smart Companies Are Doing About It
by Rabe, Cynthia Barton
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425.00
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361.25
15
In today’s fiercely competitive business world innovation is a vital force that drives the success of an organization. But most often companies rely either on whom the author names ‘Group Thinkers’ or on ‘Expert Thinkers’ not realizing that knowledge is good but to make progress change, risk taking and occasionally revolution are required. Processes are to be overhauled, assumptions challenged and taboos broken in order to give way to innovation.
This book shows exactly when innovation killing starts happening in an organization and presents the idea of using outsiders or people who are not part of a particular group or constrained by its preconceptions—to stimulate innovation. Through real-world examples, the author reveals how to identify the right people to work with and what characteristics these people will possess.
ISBN - 9788120334809
Pages : 240
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