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Brand Rejuvenation(How To Protect, Strengthen & Add Value To Your Brand To Prevent It From Ageing)
by Jean Marc Lehu
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Rs
395.00
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355.50
10
In Brand Rejuvenation, the author examines the challenges faced by existing brands trying to avoid brand stagnation and explains how they can be re-energized and re-focussed to regain power in the marketplace. ISBN : 0749448954
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