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  Key Account Management in Financial Services: Tools & Techniques for building Strong Relationships with major Clients
 

Key Account Management In Financial Services: Tools & Techniques For Building Strong Relationships With Major Clients

by Peter Cheverton, Tim Hughes, Bryan Foss & Merlin Stone

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  The book has been written in responese to demand for a book devoted exclusively to the subject for this market. ISBN : 0749444452
 


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