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Fundamentals Of Supply Chain Management: Twelve Drivers Of Competitive Advantage
by John T. Mentzer
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Rs
450.00
Your Price :
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405.00
10
This is an insightful, well balanced, stimulating SCM strategy book that clearly tells managers, consultants, as well as educators that the SCM concept is not a fad but a must strategy to gain competitive advantage in today`s dynamic global marketplace. There are three major strengths. First it is an unprecedented interdisciplinary SCM strategy book that explains how companies obtain, maintain, and even enhance competitive advantages based on a well balanced framework for the SCM strategy formulation. Third, it is a valuable contribution in the area of SCM in that it does a good job in explaning such a complicated SCM strategy to readers in such a simple manner. ISBN 9788178294575
Pages : 304
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