0
17 years of experience17 years of Excellence
SUBJECTS
ADV. SEARCH
Indian Books on Discounts
  Innovation: A Very Short Introduction (Very Short Introductions)
 

Innovation: A Very Short Introduction (Very Short Introductions)

by Mark Dodgson, David Gann

  Price : Rs 225.00
  Your Price : Rs 202.50
Discount
10
Out of Stock
  Innovation - the ways ideas are made valuable - makes an important contribution to economic and social development, and is an increasingly topical issue.

Not so long ago, there were no information technologies, commercial airlines, or television companies. Our parents were born into a world very different to today`s, where television had yet to be invented, and there was no penicillin or frozen food. When our grandparents were born there were no internal combustion engines, aeroplanes, cinemas, or radios. In the last 150 years our world has been transformed - largely in part due to innovation.

This Very Short Introduction looks at what innovation is and why it affects us so profoundly. It examines how it occurs, who stimulates it, how it is pursued, and what its outcomes are, both positive and negative. Innovation is hugely challenging and failure is common, yet it is essential to our social and economic progress.

Mark Dodgson and David Gann consider the extent to which our understanding of innovation developed over the past century and how it might be used to interpret the global economy we all face in the future.

ABOUT THE SERIES: The Very Short Introductions series from Oxford University Press contains hundreds of titles in almost every subject area. These pocket-sized books are the perfect way to get ahead in a new subject quickly. Our expert authors combine facts, analysis, perspective, new ideas, and enthusiasm to make interesting and challenging topics highly readable.ISBN - 9780199568901
 


Pages : 168
Credit Cards
Payment accepted by All Major Credit and Debit Cards, Net Banking, Cash Cards, Paytm, UPI, Paypal. Our payment gateways are 100% secure.
Check Delivery
Books by Same Author
10%
The Management of Technological Innovation: Strategy and Practice
by MARK DODGSON, DAVID M. GANN, AMMON SALTER
10%
Innovation: A Very Short Introduction (Very Short Introductions)
by MARK DODGSON, DAVID GANN
Books of Similar Interest
10%
Financial Risk Management 1st Edition
by Dun, Bradstreet
15%
Aspects of the Masculine
by Jung
18%
Integrated General English Course II ( Pres.by University of J & K )
by ASLAM
10%
Winning Legally: How Managers Can Use the Law to Create Value, Marshal Resources, and Manage Risk
by Constance Bagley
15%
Career Guidebook for IT in Insurance
by Essvale Corporation Ltd.
Best Book Mart
Support

Call Us Phone : +91-9266663909
Email Us Email : support [at] bestbookmart.com
Working Hours Timing : 10:00 AM to 6:00 PM (Mon-Fri)
Powered By
CCAvenue
SSL Protection