Best Book Mart

SUBJECTS

ADV. SEARCH

Home > Subjects > Others

	Marketing For Services Outsourcing by Srinivas B. Vijayaraghavan
	Price : Rs 525.00
	Your Price : Rs 472.50

Synonymous with the emergence of a New Industry in India and in other emerging countries, Marketing for Services Outsourcing lends itself to the application of marketing to warm up customers to take the plunge. This book looks at the principles of marketing applied to the unique requirements and challenges of this industry.

Written from a practitioner`s viewpoint, this book will help readers:

Understand Services Outsourcing from a marketing standpoint
View traditional marketing principles through the prism of Services Outsourcing to find closer applicability
Use these adapted principles in the day-to-day decisions they need to take as marketers

Dissecting marketing strategy and implementation through a combination of services outsourcing scenarios, real-world examples and case studies, this book is a ready reckoner for anyone playing a marketing role in this industry.ISBN - 9781259063749

Pages : 270

Payment accepted by All Major Credit and Debit Cards, Net Banking, Cash Cards, Paytm, UPI, Paypal. Our payment gateways are 100% secure.

Check Delivery

Books by Same Author

20%

FILMY MANAGER
by VIJAYARAGHAVAN, SRINIVAS B.

10%

Marketing for Services Outsourcing
by Srinivas B. Vijayaraghavan

Books of Similar Interest

15%

US-Pakistan Relations: Pakistan`s Strategic Choices in the 1990s
by Talat Farooq

15%

Modernism and Literature: An Introduction and Reader
by Mia Carter & Alan Warren Friedman

15%

Literary Theory : Possibilities And Limits
by Charu Sheel Singh

10%

Markets of One: Creating Customer-Unique Value through Mass Customization
by James H. Gilmore , B. Joseph Pine II

Fuit Growing - Problems Suggestions and Remedies
by P.P . Deshmukh , V.G. Ingle

Support

Phone : +91-9266663909

Email : support [at] bestbookmart.com

Timing : 10:00 AM to 6:00 PM (Mon-Fri)

Quick Links

View Cart
My Account
Terms & Conditions
Privacy Policy
Return Policy

Marketing For Services Outsourcing

by Srinivas B. Vijayaraghavan