0
17 years of experience17 years of Excellence
SUBJECTS
ADV. SEARCH
Indian Books on Discounts
  Marketing for Services Outsourcing
 

Marketing For Services Outsourcing

by Srinivas B. Vijayaraghavan

  Price : Rs 525.00
  Your Price : Rs 472.50
Discount
10
In Stock
  Synonymous with the emergence of a New Industry in India and in other emerging countries, Marketing for Services Outsourcing lends itself to the application of marketing to warm up customers to take the plunge. This book looks at the principles of marketing applied to the unique requirements and challenges of this industry.

Written from a practitioner`s viewpoint, this book will help readers:

Understand Services Outsourcing from a marketing standpoint
View traditional marketing principles through the prism of Services Outsourcing to find closer applicability
Use these adapted principles in the day-to-day decisions they need to take as marketers

Dissecting marketing strategy and implementation through a combination of services outsourcing scenarios, real-world examples and case studies, this book is a ready reckoner for anyone playing a marketing role in this industry.ISBN - 9781259063749
 


Pages : 270
Credit Cards
Payment accepted by All Major Credit and Debit Cards, Net Banking, Cash Cards, Paytm, UPI, Paypal. Our payment gateways are 100% secure.
Check Delivery
Books by Same Author
20%
FILMY MANAGER
by VIJAYARAGHAVAN, SRINIVAS B.
10%
Marketing for Services Outsourcing
by Srinivas B. Vijayaraghavan
Books of Similar Interest
15%
Place in Research: Theory, Methodology, and Methods
by Eve Tuck and Marcia Mckenzie
10%
Hindi Vyakaran - 2
by Lalita Pandey, Laxmi Jain
On Social Justice and Human Rights in India : Selected Writings of Inder Mohan
by Meenakshi Mohan Banerjee
10%
Oracle Business Intelligence Applications : Deliver Value through Rapid Implementations 1st Edition
by Simon Miller, William Hutchinson
20%
International Relations 3rd Edition
by N.D. Palmer
Best Book Mart
Support

Call Us Phone : +91-9266663909
Email Us Email : support [at] bestbookmart.com
Working Hours Timing : 10:00 AM to 6:00 PM (Mon-Fri)
Powered By
CCAvenue
SSL Protection