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In What the Plus!, Kawasaki explains how to use and master the most important Google+ mechanics. He describes the best ways to get started, construct a compelling profile, achieve trustworthiness, optimize for social searches, post and share comments and photos, respond to comments, and gain followers.
A Huge and Growing Market: Google+ has more than 200 million users and, according to marketing services firm Experian Hitwise, the its number of visits was up 27% between February and March 2012; conversely, Facebook was down 1.3 billion visits between July of 2011 and March of 2012a 15% drop Kawasaki is one of the top social-media personalities with 2.5 million Google+ followers, 1 million Twitter followers, and 250,000 Facebook subscribers. His previous book, Enchanment, was a New York Times bestseller.
Kawasaki has a busy speaking schedule to a diverse collection of organizations, including Nike, Audi, Wal-Mart, Sprint, Hewlett Packard, IBM, Saturn, Stanford University, Haddasah, TIE, Calgary Flames, The Body Shop, MIT, Forbes, and Aved.
ISBN :9781259064494
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Pages : 208
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