Best Book Mart

SUBJECTS

ADV. SEARCH

Home > Subjects > Others

Authenticity: What Consumers Really Want

	Authenticity: What Consumers Really Want by James H. Gilmore , Pine Joseph B. Ii
	Price : Rs 1400.00
	Your Price : Rs 1260.00

Book Summary of Authenticity: What Consumers Really Want
Contrived. Disingenuous. Phony. Inauthentic. Do your customers use any of these words to describe what you sellor how you sell it? If so, welcome to the club. Inundated by fakes and sophisticated counterfeits, people increasingly see the world in terms of real or fake. They would rather buy something real from someone genuine, rather than something fake from some phony. When deciding to buy, consumers judge an offerings (and a companys) authenticity as much asif not more thanprice, quality, and availability.
ISBN
9781591391456

Pages : 299

Payment accepted by All Major Credit and Debit Cards, Net Banking, Cash Cards, Paytm, UPI, Paypal. Our payment gateways are 100% secure.

Check Delivery

Books by Same Author

10%

Authenticity: What Consumers Really Want
by James H. Gilmore , Pine Joseph B. Ii

10%

Markets of One: Creating Customer-Unique Value through Mass Customization
by James H. Gilmore , B. Joseph Pine II

10%

The Experience Economy,Update Edition
by Pine B. Joseph Ii , James H. Gilmore

Books of Similar Interest

Archaelogy History & Culture Of Orissa
by R.N.Dash

22%

Sialkot Gatha (The Sialkot Saga) : Bharat Series 4
by Ashwin Sanghi

18%

Cambridge Primary Mathematics Stage 4 Games Book with CD-ROM
by LOW

12%

History of Mysore Under Hyder Ali and Tippoo Sultan (English, French) New edition of 1924 ed Edition
by J Michaud, Menon

15%

Kick Start Your Success (3 CDs /Unbridged)
by Wolter

Support

Phone : +91-9266663909

Email : support [at] bestbookmart.com

Timing : 10:00 AM to 6:00 PM (Mon-Fri)

Quick Links

View Cart
My Account
Terms & Conditions
Privacy Policy
Return Policy