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  Questionnaire Design(With CD ROM): How to Plan Structure and write Survey Material for Effective Market Research
 

Questionnaire Design(With Cd Rom): How To Plan Structure And Write Survey Material For Effective Market Research

by Ian Brace

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  Questionnaire Design explains the role of questionnaires in market research and looks at different types of questionnaire and when and how they should be used it Explains how to plan structure and compose the right questionnaire for the research you are running. ISBN : 0749444029
 


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