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  The Definitive Guide to Google AdWords: Create Versatile and Powerful Marketing and Advertising Campaigns
 

The Definitive Guide To Google Adwords: Create Versatile And Powerful Marketing And Advertising Campaigns

by Bart Weller

  Price : Rs 525.00
  Your Price : Rs 472.50
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  Harness the power of Google`s advertising and marketing engines to develop, manage, and optimize your ad campaigns and increase your revenue.

What you’ll learn

The hows, whys, and history of SEM and Pay-Per-Click web technologies
How to set up and manage a Google AdWords account
How to create and manage tightly focused ad campaigns
The technology behind AdWords
Selecting the best keywords and phrases to trigger your ad on a search page
ROI management of your campaigns
Optimizing the quality of your landing page
Using AdWords for mobile marketing on smart phones and tablets

Who this book is for
Anyone looking to increase revenue through a web-based presence cannot do without the techniques and instructions outlined in The Definitive Guide to Google AdWords.ISBN - 9788132209560
 


Pages : 388
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