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Research Methodology in Management has now become an important area of study for students, teachers and practitioners in management. This is particularly so because of the change which take place in the management concept itself. In place of the traditional principles of management, a strategic management philosophy is emerging fast, in which managerial analysis has an integral part. Thus, managerial analysis and managerial research widespread attention of all those who are interested in management.
This is perhaps, the reason why our book "Research Methodology in Management" has received extensive appreciation, and has gone in for the next edition. On the basis of the suggestion of the various sections f the readers, the book has undergone revisions and enlargements. It has undergone a thorough revision. The needs and views of my readers have been the main force before me in incorporating various additions and deletions in this edition. In the context of the emerging globalization of business, the next millennium has great things in store for thinkers and practitioners in Management. Managerial research has a great role to play in this respect.ISBN - 9789351421245
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Pages : 338
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