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Crafting And Executing Strategy
by Arthur A Thompson, , Margaret A Peteraf, , John E Gamble, A J Strickland, Arun K Jain
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Crafting and Executing Strategy has always been popular due to its mainstream and balanced approach, mirroring both the best academic thinking and the pragmatism of real-world strategic management. The 18th edition continues on the same path but has been thoroughly revised keeping in mind the changes that the business world has seen over the past few years.ISBN - 9781259004766
Pages : 1032
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