My Account
View Cart
Log-out
0
17 years of Excellence
SUBJECTS
ADV. SEARCH
Home
>
Subjects
>
Others
Kellogg On Marketing (Hardcover)
by Alice M Tybout, Bobby J Calder, Philip Kotler
Price :
Rs
595.00
Your Price :
Rs
505.75
15
The second edition of this book provides Kellogg`s unique and highly regarded perspective on both the basics of marketing and on new issues that are challenging businesses today. The book focuses on fundamental marketing strategy. These topics include: segmentation, targeting and positioning, consumer insight, building and managing brands, and marketing research. Faculty who authored chapters on these topics in the first edition has revised their chapters to reflect changes in the field.ISBN 9788126528417
Payment accepted by All Major Credit and Debit Cards, Net Banking, Cash Cards, Paytm, UPI, Paypal. Our payment gateways are 100% secure.
Check Delivery
Pls. enter your postal pincode.
Pls. enter valid Indian Postal Pincode.
Books by Same Author
15%
Kellogg On Marketing (Hardcover)
by Alice M Tybout, Bobby J Calder, Philip Kotler
Kellogg on Marketing
by Alice M. Tybout, Bobby J. Calder
Books of Similar Interest
10%
Electrical Machine-II
by Tarlok Singh
10%
State and Nation in South Asia
by Swarna Rajagopalan
10%
New Cultural Histories of India: Materiality and Practices
by Partha Chatterjee, Kar Bodhisattva & Tapati Guha-Thakurta
20%
The Kiss
by Danielle Steel
20%
Magic Tree House Fact Tracker #25: Abraham Lincoln
by OSBORNE, MARY POPE
Support
Phone :
+91-9266663909
Email :
support [at] bestbookmart.com
Timing :
10:00 AM to 6:00 PM (Mon-Fri)
Quick Links
View Cart
My Account
Terms & Conditions
Privacy Policy
Return Policy
More Links
Our Subjects
Our Publishers
Powered By