0
17 years of experience17 years of Excellence
SUBJECTS
ADV. SEARCH
Indian Books on Discounts
  LEGENDS IN MARKETING: PHILIP KOTLER (9 VOLUME SET)
 

Legends In Marketing: Philip Kotler (9 Volume Set)

by Sheth

  Price : Rs 49900.00
  Your Price : Rs 44910.00
Discount
10
In Stock
  The Legends in Marketing series captures the essence of the most important contributions made in the field of marketing in the past hundred years. It reproduces the seminal works of the legends in the field, which is supplemented by interviews of these legends as well as by the opinions of other scholars about their work.

The series comprises various sets, each focused on the multiple ways in which a legend has contributed to the field. This fifth set in the series, consisting of nine volumes, is a tribute to Philip Kotler. Known as one of the foremost authorities on marketing, a great listener and speaker, and a truly pioneering author, Professor Kotler is ranked as one of the six most influential business thinkers.

The volumes in the set include:
Volume 1: Marketing Theory and Orientations, Edited by: Ravi S Achrol
Volume 2: Analytical Marketing, Edited by: Robert C Blattberg
Volume 3: Creating and Managing the Product Mix, Edited by: Venkatesh Shankar
Volume 4: Improving the Role and Practice of Marketing, Edited by: Tim Ambler
Volume 5: Strategic Marketing, Edited by: Glen Urban
Volume 6: Globalization and International Marketing Competition, Edited by: Michael R Czinkota
Volume 7: Marketing in the New Economy, Edited by: Patrick J Duparcq
Volume 8: Broadening the Concept and Applications of Marketing, Edited by: William L Wilkie
Volume 9: Marketing: Its Social and Ethical Side, Edited by: Paul N Bloom ISBN - 9788132105190
 


Pages : 2448
Credit Cards
Payment accepted by All Major Credit and Debit Cards, Net Banking, Cash Cards, Paytm, UPI, Paypal. Our payment gateways are 100% secure.
Check Delivery
Books by Same Author
18%
Fundamentals of Accounting and Auditing for CS Foundation
by Tejpal Sheth Jigisha Thakkar
15%
4 As Of Marketing: Creating Value For Customer, Company And Society
by Jagdish Sheth, Rajendra Sisodia
15%
Consumer Behavior: A Managerial Perspective
by Sharma/ Sheth/ Mittal
20%
INDIANS IN AMERICA: One Stream, Two Waves, Three Generations - Hardback
by Pravin Sheth
20%
Vaginal Hysterectomy
by Shirish S Sheth
Books of Similar Interest
18%
1st Yr BPUT Organiser
by NA
18%
Bhairon Singh Shekhawat
by Rahul Singhal (Ed. )
22%
Lost in time : Ghatotkacha and the Game
by Gokhale, Namita
10%
A Gentleman Pens A Note
by John Bridges, Bryan Curtis
15%
ACTIONSCRIPT DEVELOPER`S GUIDE TO ROBOTLEGS
by HOOKS
Best Book Mart
Support

Call Us Phone : +91-9266663909
Email Us Email : support [at] bestbookmart.com
Working Hours Timing : 10:00 AM to 6:00 PM (Mon-Fri)
Powered By
CCAvenue
SSL Protection