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Luminous, full-colour illustrations printed on safe, PVC-free material
Builds on the massive international success of the POPPY CAT range: over 650,000 copies sold, in 11 languages!
2005 pre-school World Book Day book, POPPY CAT LOVES RAINBOWS (1 405 05207 4)
POPPY CAT website, launching February 2005: www.poppycat.com
POPPY CAT COSTUME available for World Book Day, and beyond!
New covermount on Prima Baby magazine
Advertising in Mother & Baby and Junior & Pregnancy magazines, and on www.mumsnet.com and www.forparentsbyparents.com, plus ongoing promotions in nurseries and GP surgeries nationwide
Brand-new POS to include pillar poster, pencil and POPPY CAT topper, activity sheets, badges, balloons and stickers
2005 POPPY CAT programme also includes POPPY CAT`S FARM (May - 1 405 01987 5) and a magnetic play book, LET`S PLAY, POPPY CAT (October - 0 333 98476 5)
Published alongside POPPY CAT LOVES BATHTIME (1 405 04785 2), POPPY CAT LOVES RAINY DAYS (1 405 04786 0) and POPPY CAT LOVES SPLASHING (1 405 04788 7) ISBN 9781405047876
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Pages : 8
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