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Retail Marketing
by S Banumathy , M Jayalakshmi
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Book Summary of Retail Marketing
Table Of Contents
1. Retail Marketing “ An Overview
2. Retail Consumer
3. Retail Merchandising
4. Retail Pricing
5. Retail Location Strategies
6. Retail Organisation
7. Retail Store Layout and Design
8. Retail Logistics
9. Supply Chain Management
10. Retail Promotion Strategie isbn
9789350248867
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