Best Book Mart

SUBJECTS

ADV. SEARCH

Home > Subjects > Others

	Marketing In The Groundswell by Charlene Li , Josh Bernoff
	Price : Rs 495.00
	Your Price : Rs 445.50

Book Summary of Marketing in the Groundswell
"Since Groundswell was published in April of 2008, two things have happened: The global economy has gone into the dumper; and at the same time, marketers have fallen in love with social technologies." So states author Josh Bernoff in his introduction to Marketing in the Groundswell, which offers vital information that everyone involved in marketing or in communicating with customers` needs to know.

The book includes three core chapters from the original bestseller that focus on market research, marketing, and spreading word-of-mouth among your best customers. Sure, you already know that customers are writing about your products on blogs or talking about your brand on Twitter and Facebook. Now, turn that interest into opportunity and profit.

In these economic times, marketers like you are increasing their investment in social technologies, while cutting back on more traditional expenses. Why? Because they work--no matter the economic climate. Marketing in the Groundswell shows you how you can build social applications, measure their results, and use the social technology movement to your company`s advantage ISBN 9781422129807

Pages : 131

Payment accepted by All Major Credit and Debit Cards, Net Banking, Cash Cards, Paytm, UPI, Paypal. Our payment gateways are 100% secure.

Check Delivery

Books by Same Author

10%

Groundswell: Winning in the World Transformed by Technology
by Charlene Li , Josh Bernoff

10%

Marketing in the Groundswell
by Charlene Li , Josh Bernoff

15%

Open Leadership: How Social Technology can Transform the Way You Lead
by Charlene Li

10%

Groundswell: Winning in a World Transformed by Social Technologies
by Charlene Li , Josh Bernoff

Books of Similar Interest

15%

Routledge Handbook of Global Economic History
by Francesco Boldizzoni and Pat Hudson

10%

Middle Ear and Mastoid Microsurgery
by Hiroshi Sunose, Mario Sanna, Fernando Mancini, Alessandra Russo

18%

The Feynman Lectures on Physics, The Definitive Edition Volume 2, 2/e
by Richard P. Feynman,Robert B. Leighton

10%

Wall Street Words: An A to Z Guide to Investment Terms for Today`s Investo
by David Logan Scott

27%

Neighbours and Security
by B.G. Verghese

Support

Phone : +91-9266663909

Email : support [at] bestbookmart.com

Timing : 10:00 AM to 6:00 PM (Mon-Fri)

Quick Links

View Cart
My Account
Terms & Conditions
Privacy Policy
Return Policy

Marketing In The Groundswell

by Charlene Li , Josh Bernoff