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  Competing On Analytics: The New Science Of Winning
 

Competing On Analytics: The New Science Of Winning

by Jeanne G Harris , Thomas H. Davenport

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  Book Summary of Competing On Analytics: The New Science Of Winning
You have more information about your business environment than ever before. But are you using it to outthink your rivals? If not you`re failing to exploit a potent competitive tool.

In a world where the traditional bases of competitive advantage have largely evaporated, how do you separate your company`s performance from the pack? Use analytics to make better decisions and extract maximum value from your business processes.

In Competing on Analytics: The New Science of Winning, Thomas H. Davenport and Jeanne G. Harris argue that the frontier for using data has shifted dramatically. Leading companies are doing more than just collecting and storing information in large quantities. They`re now building their competitive strategies around data-driven insights that are, in turn, generating impressive business results. Their secret weapon? Analytics: sophisticated quantitative and statistical analysis and predictive modeling supported by data-savvy senior leaders and powerful information technology.

Why compete on analytics? At a time when companies in many industries offer similar products and use similar technology, distinctive business processes count among the last remaining points of differentiation. Many previous bases for competition”such as geographical advantage or protective regulation”have been eroded by globalization. Proprietary technologies are rapidly copied, and breakthrough innovations in products or services are increasingly difficult to achieve. ISBN
9781422103326
 


Pages : 224
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