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Event Marketing: How To Successfully Promote Events, Festivals, Conventions, And Expositions
by Leonard H. Hoyle,Jr.
Price :
Rs
399.00
Your Price :
Rs
339.15
15
How do you find a sponsor for your festival? How do you get people to attend seminars at your conference? How do you ensure that your corporation`s message is being communicated at an event? Effective marketing of an event involves advertising, sales, public relations, community involvement, to name a few components, all integrated into a campaign designed to attract interest, to persuade one to take action, and to achieve desired quantitative and qualitative results for the event.
ISBN 9788126524679
Pages : 252
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