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Reputation Rules Strategies For Building Your Company`S Most Valuable Asset
by Daniel Diermeier
Price :
Rs
475.00
Your Price :
Rs
403.75
15
Reputation Rules is a landmark work bringing to light Dr. Diermeier`s groundbreaking
insights in this critical area. He offers the frameworks, strategies, and processes for changing
your company`s focus as quickly as the world is changing around you. He touches on all of
the reputational issues that need to be managed from a strategic level, describing how to:
A« Overcome direct challenges from influential activist and political forces
A« Manage corporate scandals, including executive compensation
A« Use external, seemingly unrelated events to boost reputation
A« Build a reputation management process into everyday operations
ISBN 9781259002939
Pages : 320
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