0
17 years of experience17 years of Excellence
SUBJECTS
ADV. SEARCH
Indian Books on Discounts
  Fundamentals of Marketing Research : Six Volume Set
 

Fundamentals Of Marketing Research : Six Volume Set

by Naresh Malhotra

  Price : Rs 76500.00
  Your Price : Rs 68850.00
Discount
10
In Stock
  Volume I . Research Design Aspects Defining the marketing Research Problems Secondary Data Analysis Qualitative Reseafh Surveys and Observation Experimentation. Volume II . Scaling Techniques and questionnaire Design Fundamental Types of Measurement Non Comparative Scaling Techniques Comparaative Scaling Techniques Multi Item Scales REliability Validity and Generalizability Issues questionnative Desig Design of Observation Forms. ISBN : 9781412921237
 


Credit Cards
Payment accepted by All Major Credit and Debit Cards, Net Banking, Cash Cards, Paytm, UPI, Paypal. Our payment gateways are 100% secure.
Check Delivery
Books by Same Author
7%
Indian Financial System B.Com 3rd Sem (Prof.) GNDU
by Jagroop Singh, Malhotra Naresh, Kapoor Taruna, Mada
7%
Modern Office Practices
by Kapoor Ashok, Inder Kumar, Malhotra Naresh
7%
Modern Office Practices
by Kapoor Ashok, Inder Kumar, Malhotra Naresh
7%
Financial Accounting BBA 1st Sem. Pb. Uni.
by Juneja C. Mohan, Arora J.S., Malhotra Naresh, Aggar
7%
Modern Office Practices 7th Edition
by Naresh Malhotra , Ashok Kapoor , Inder Kumar
Books of Similar Interest
10%
Handbook of Research Methods in Abnormal and Clinical Psychology
by Dean McKay
10%
Qualitative Research 2 : Four Volume Set
by Alan Bryman
10%
The SAGE Handbook for Research in Education : Engaging Ideas and Enriching inquiry
by Clifton Conrad, Ronald C Serlin
10%
Discourse and Psychology : Three Volume Set
by Jonathan Potter
10%
The SAGE Handbook of Qualitive Research in Psychology
by Carla Willig, Wendy Stainton-Rogers
Best Book Mart
Support

Call Us Phone : +91-9266663909
Email Us Email : support [at] bestbookmart.com
Working Hours Timing : 10:00 AM to 6:00 PM (Mon-Fri)
Powered By
CCAvenue
SSL Protection