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  Corporate Reputation, The Brand & The Bottom Line, 3/e
 

Corporate Reputation, The Brand & The Bottom Line, 3/E

by Roger Haywood

  Price : Rs 450.00
  Your Price : Rs 405.00
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  The author uses many global case studies and the viewpoints of top executives to provide constructive guidance on how to build a succesful corporate reputation. Real-life disasters are featured as are examples of companies where outstanding public relations policies have been implemented. ISBN : 074944651X
 


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