| |
The handbook of Business Studies has been designed for the students studying in Class XI-XII to act as the revision cum Quick Study Resource for various concepts of Business Studies. This handbook is a multipurpose quick revision resource with unique format which displays concepts clearly, places them in context and crisply identifies and describes all the factors involved.
This handbook has been divided into 25 chapters namely Concepts of Business, Forms of Business Organisation (Private Sector), Entrepreneurship & Small Business, Business Environment & Strategy Formulation, Emerging Modes of Business: E-commerce, M-commerce, E-Banking & Outsourcing, Multinationals & Indian Transnationals, Management: An Overview, Evolution of Management Thoughts, Planning & Decision-making, Organising, Staffing, Directing, Communication, Controlling, Organisational Behaviour, Human Resource Management, Marketing Management, Marketing Research, Production & Operations Management, Financial Management, Financial Markets, International Business, Environment & Sustainable Development, Office Management & Business Communication and Consumer Protection & Consumerism. The study material of the book has been prepared in the form of compendium, consisting of all important topics, such as concepts, definitions, principles and procedures; well illustrated with examples and diagrams. In the nutshell, this book can be used as a compact and portable reference book for study purpose and for general reference. Due to its simple information and lucid language it can also be used for general reference. This book will prove to be highly useful for aspirants preparing for competitive examinations like CET-BBA, BCA, ICWA, CMA, CS, etc.
|
| |
ISBN : 9789352030682
Pages : 424
|