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Strategy Synthesis: Managing Strategy Paradoxes To Create Competitive Advantage Ed.- 04
by Dob De Wit, Ron Meyer
Price :
Rs
450.00
Your Price :
Rs
382.50
15
Now in its fourth edition, Strategy Synthesis takes a truly global perspective. Retaining the unique `paradox` approach of the previous editions whereby a series of contrasting viewpoints are provided to invite student and professional discussion and debate, this new edition takes the approach one step further to acknowledge the developmental role which China and India have had in the business world and includes strategic thinking philosophies from these countries
Unlike many other books on the subject, the philosophy at the heart of Bob de Wit`s Strategy Synthesis text is that an understanding of the topic of strategy can only be gained by grappling with a wider diversity of insights from many prominent thinkers and the clear recognition that there is no simple answer to the question of what strategy is. This new edition bridges West and East, North and South, with examples, short cases, quotes and insights from around the globe.
Table of Contents
Section 1: Strategy
Introduction
Strategizing
Missioning And Visioning
Section 2: Strategy Content
Business Level Strategy
Corporate Level Strategy
Network Level Strategy
Section 3: Strategy Process
Strategy Formation
Strategic Change
Strategic Innovation
Section 4: Strategy Context
The Industry Context
The Organizational Context
The International ContextISBN - 9788131525609
Pages : 400
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