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Managerial Economics
by H. L. Ahuja
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This book is especially prepared for MBA, PGDM, M.COM, MFC and other equivalent courses ar per the UGC Model Curriculum .This book presents in -depth anlaysis of topics .
This book presents in -depth anlaysis of topics.
This edition expalins the crucial role of capital formation in economic growth and the factors that determine it.
¢ This book makes exhaustive study of managerial and behavioural models o the firm and managerial decision making under risk and uncertainty.
We have incorporated in the present book both the micro and macro-economics aspects of managerial economics.
Table of Contents
Part 1: MANAGERIAL ECONOMICS: NATURE, SCOPE AND OPTIMISATION TECHNIQUES
Part 2: DEMAND ANALYSIS AND THEORY OF CONSUMER`S CHOICE
Part 3: THEORY OF PRODUCTION AND COST ANALYSIS
Part 4: PRICE AND OUTPUT DECISIONS IN VARIOUS MARKET STRUCTURES
Part 5: PRICING PRACTICES AND STRATEGIES
Part 6: CAPITAL BUDGETING AND DECISION MAKING UNDER RISK AND UNCERTAINTY
Part 7: MACROECONOMICS FOR MANAGEMENT ISBN
8121928400
Pages : 1040
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