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Research Methods in Business Studies: A Practical Guide, 3/e

	Research Methods In Business Studies: A Practical Guide, 3/E by Pervez Ghauri , Kjell Gronhaug
	Price : Rs 425.00
	Your Price : Rs 348.50

This clearly written introduction is ideal for business students taking a course in research methods, or undertaking their first dissertation or report on a work placement project. It is designed to equip them with a systematic approach to business research.

Written in a concise and accessible style, it demonstrates to students the importance of a scientific approach to business research and problem-solving projects. It shows them how to formulate a problem, choose a research method, argue and motivate, and how to collect, analyse and present the data. isbn-9788131755341

Pages : 280

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Research Methods In Business Studies: A Practical Guide, 3/E

by Pervez Ghauri , Kjell Gronhaug