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	Professional Communication by Dr. Roshan Lal Raina , Iftikhar Alam , Faizia Siddiqui
	Price : Rs 398.00
	Your Price : Rs 346.26

Effective Communication holds the key to excellence in today`s competitive work environment. It provides a critical interface between people - both inside and outside the organisation. The ability to communicate well ensures increased efficiency at work due to better handling of interpersonal relationships. Keener insight into the organisational dynamics, coherent organisation of information and convincingly lucid expression of personal views, are essential prerequisites of individual as well as organisational excellence, and all these are facilitated by effective communication. Proficiency in usage of modern communication technologies further assists in adding to the success quotient. People with good communication skills are able to thrive in diverse and challenging roles and achieve positions of greater responsibility in organisations. The ongoing globalisation of business and growing importance of being able to interpret and timely respond to information, has made it mandatory for all professionals to hone their communication skills for a successful inning.ISBN - 9789350512852

Pages : 308