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The need to appreciate cross-cultural perspectives and orientations is increasingly seen as indispensable. Globalization and emerging markets have highlighted the challenges of working in a multicultural environment. Strategically, these challenges can be viewed positively and can be a source of competitive advantage for individuals, organizations, as well as communities and nations.
Presented in the form of empirical research papers, contributed by scholars from emerging economies such as India, China, Pakistan, South Africa, and Taiwan, Cross-Cultural Management: Practice and Research focuses on a variety of issues including competencies, communication, tacit knowledge, entrepreneurial attitudes across cultures, multicultural work teams, models of organizational learning and `crossvergence`.
This volume will appeal to researchers, academicians and practitioners of behaviour and culture management. It will also be a useful resource and reference work on cross-cultural issues in business management. ISBN 9789380607719
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Pages : 288
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