0
17 years of experience17 years of Excellence
SUBJECTS
ADV. SEARCH
Indian Books on Discounts
  Integrated Marketing Communication
 

Integrated Marketing Communication

by Niraj Kumar

  Price : Rs 1500.00
  Your Price : Rs 1500.00
Discount
0
In Stock
  Book Summary of Integrated Marketing Communication
Table Of Contents

1. Busi nes s i s C om municati on
2. Marketi ng Communication “ A Preview
3. Communication “ Concept and Process
4. Marketing Communications in the Marketing Process
5. Communication Model in Marketing
6. Integrated Marketing Communications
7. Facets of Integrated Marketing Communications
8. Communication Diffusion Process
9. Consumer Communications
10. Communication Mix
11. Communication Mix vis-a-vis Promotion Mix
12. Advertising vis-a-vis Communication
13. Advertising Communications
14. Advertising Budget
15. Advertising Agency
16. Creative Strategy
17. Copywriting
18. Advertising Communication Research
19. Persuasive Commnication
20. Exhibitions and Trade Events
21. Emerging Trends in Marketing Communications: A New Face
22. The Future Medium of Marketing Communication: Webs and Internet. isbn
9788184882216
 


Credit Cards
Payment accepted by All Major Credit and Debit Cards, Net Banking, Cash Cards, Paytm, UPI, Paypal. Our payment gateways are 100% secure.
Check Delivery
Books by Same Author
15%
Data Analytics
by Niraj Kumar Tiwari, Praveen Kumar Tripathi
13%
Marketing Communication: Theory and Practice
by Kumar, Niraj
RIGHT TO INFORMATION ACT, 2005 (Hindi Edition)
by Dr. Niraj Kumar
10%
The Indian Legal System: An Enquiry
by Mahendra Pal Singh and Niraj Kumar
20%
The Kalacakra Tantra Vol.1 : Translation, Annotation and Commentary
by Niraj Kumar
Books of Similar Interest
20%
Mrcs Part B OSCE: Anatomy
by Jeremy Lynch
10%
Caring For Nature: Tagore and The Song of The Crazy Wind
by Subhadra Sen Gupta
15%
Digital India and the Poor: Policy, Technology and Society
by Suman Gupta
Introductory Hindi Course - Landour Language School
by R Caldwell Smith, S.C.R Weightman
18%
Advance Computing Technology: For the Gujarat Technological University
by Rajkumar Buyya ,Joshy Joseph, Craig Fellenstein, Michael Miller
Best Book Mart
Support

Call Us Phone : +91-9266663909
Email Us Email : support [at] bestbookmart.com
Working Hours Timing : 10:00 AM to 6:00 PM (Mon-Fri)
Powered By
CCAvenue
SSL Protection