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In today`s economic environment, it is more important than ever that organizations can measure the value and success of their training programs. This landmark handbook, developed by ASTD and edited by evaluation expert Patricia Phillips, is the go-to resource for trainers and workplace learning practitioners. It provides all the information, guidelines, and practical application necessary to design, develop, and implement effective evaluation and measurement of training initiatives. Contributors include top experts in training evaluation and measurement such as James Kirkpatrick, Jack Phillips, and Don Ford, as well as case studies focusing on evaluation of technology, e-learning, technical training, leadership development, and sales training.isbn 9788131516645
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