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Review: "In today`s organizational hierarchies, navigating the right way, and with the right image, requires some deep thinking. How to Sell Yourself by finance guru Ray Grose shows you how to design and project the right image to achieve success, get promoted and enhance your image, and warns you of behaviour that might tarnish your reputation." -Mint (a daily brought out by HT in collaboration with The Wall Street Journal)
Description:
Why do certain people get promoted?
Do you fit into the culture of your organisation?
Why is working hard not enough?
How to Sell Yourself shows how you can design and project the right image to achieve success. It explains, amongst other things:
¢ why hard work is not enough
¢ what you must do to get promoted
¢ how to actively enhance your image
¢ what types of behaviour could destroy your image
If you want everyone`s approval, to be judged a "winner" and to climb the executive ladder faster, this book is an indispensable read. It will help you to develop and mantain an image which is most suited to your organisation.
Contents: Introduction ¢ Personal Image ” the Basis of Self-Promotion ¢ Image. What it is. What it is not ¢ Why your image is so important ¢ How image is developed or changed ¢ Summary ¢ Success Indicators ” General Elements of ˜Good` Personal Image ¢ Doing your job well ¢ Commitment ¢ Energy ¢ Positive attitude ¢ Ongoing learning ¢ Enjoyment ¢ Ambition ¢ Respect ¢ Dependability ¢ Punctuality ¢ Grooming ¢ Outside life ¢ Presentations ¢ The most important presentation: introductions ¢ Exercise: self-evaluation and improvement ¢ Now sell yourself ¢ Getting Everyone`s Approval ¢ Your supervisors ¢ Your peers ¢ Your team members who report to you ¢ External stakeholders: clients customers, suppliers ¢ Summary ¢ Damaging Your ˜Good` Image ¢ Discussing third parties critically ¢ Gossip ¢ Correcting team members publicly ¢ Using profane or coarse language ¢ Complaining ¢ Politics/religion/etc ¢ Flirting Having favourites ¢ Losing your temper ¢ Drugs and alcohol ¢ Exercise ¢ Now do something about any weakness ¢ Dangerous Situations ¢ Intimate relationships ¢ Harassment ¢ Informal/social gatherings ¢ Christmas parties ¢ Performance appraisals ¢ Arguing ¢ Summary ¢ Five Ways to Actively Self-Promote ¢ Public speaking ¢ Giving good` presentations ¢ The nasty word ¢ The morning welcome ¢ Step forward ¢ Summary ¢ Selling Yourself as You Climb the Executive Ladder ¢ Legitimate and respectful use of power ¢ Handling criticism ¢ Dealing with conflict ¢ Crisis management ” the tough decisions ¢ Recruitment ¢ Taking the next step up ¢ Summary ¢ Image and Organisational Culture ¢ Different cultures/different image ¢ Image considerations for new organisational members ¢ Image and the informal organization ¢ Summary ¢ Exercise ¢ Other Considerations with Image ¢ Your partner`s image ¢ Remedies for a damaged image ¢ Gender differences with image ¢ Image changes with age ¢ Image versus personal style ¢ First job ” new job ¢ Summary ¢ Conclusion ¢ Appendices
About the Author: Ray Grose, MBA, was the Managing Director of a large financial services organisation. He has taught Business Management and Finance in many Further Education institutes.
Target Audience: Any one interested to improve his personality. Special prices are applicable to the authorised sales territory only. Prices are subject to change without prior notice. ISBN 9780749456382
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Pages : 104
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