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  	Instant Creativity
 

Instant Creativity

by Brian Clegg & Paul Birch

  Price : Rs 175.00
  Your Price : Rs 157.50
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  Description: The only way to succeed nowadays is to throw away the rule book. Change is the name of the game, but innovation doesn`t come easily. This is bad news when creativity is a survival skill. This book acts as an instant catalyst to free up your natural creativity“creativity that can be bottled up by habit, training or (lack of ) energy.

Instant Creativity provides an easy-to-use action kit bursting with exercises that will help you to improve your leadership skills“fast. Full of proven techniques that will help you to find fresh ideas and solutions, the book offers over 60 approaches to dynamic leadership, whether you are:

¢ Stuck in the early stages

“when a better understanding of the problem and a general direction for attack is needed:

¢ In need of heavy-duty inspiration

“ideal for problem solving and generating new ideas, when you know where you are going but not how to get there:

¢ Feeling uninspired

“increase your general level of creativity rather than attack a specific target

¢ Faced with too many or impractical ideas

“discover practical ways to refine and filter solutions.

Packed with ideas to help you to tap into your creative energy, this handy book also includes star rating and ranked lists to help you decide the best way to approach innovation whatever your situation. An inspirational handbook for anyone wanting to break out of the way he or she operates“in an instant!

Contents: Why Creativity?: Creativity or bust ¢ Can you catch it from a book? ¢ What`s the hurry? ¢ Creativity Primer: What is it? ¢ What stops it? ¢ Why techniques? ¢ Associations to ideas ¢ The longer view ¢ The Techniques: Questions and answers ¢ Individuals and groups ¢ Choosing a technique ¢ The Instant Creativity Structure ¢ Techniques 1 - What`s the Question?: Compass ¢ Obstacle map ¢ The level chain ¢ Aerial survey ¢ Destination ¢ Do nothing ¢ Shorts ¢ Adventure ¢ Outside in ¢ Up and down ¢ Time slices ¢ Thesaurus ¢ Crystal ball ¢ Web wandering ¢ Excellence ¢ Army of a thousand ¢ Solve a different problem ¢ Restatement ¢ Mud Slinging ¢ Questions race ¢ Whiteboard ¢ Techniques 2-What`s the Answer?: Challenging assumptions ¢ Distortion ¢ Reversal ¢ Fantasy ¢ Someone else`s view ¢ Metaphor ¢ Random Word ¢ Random picture ¢ Found objects ¢ Nonsense sentence ¢ On this day ¢ Cool site ¢ Headlines ¢ Quotations ¢ Squirrel box ¢ Set it to music ¢ Da Vinci scribbles ¢ Inside view ¢ Shades ¢ Problem perfect ¢ Frontiers ¢ Attributes ¢ Kid`s play ¢ Components ¢ Substitute ¢ It`s a steal ¢ Behind it ¢ Draw it ¢ Touch me, feel me ¢ Evil genius ¢ The game ¢ It`s silly ¢ Been there before ¢ Abattoir of sacred cows ¢ Size matters ¢ Lose the baggage ¢ Auntie gravity ¢ Long division ¢ It`s only natural ¢ Location ¢ TV listings ¢ Cacophony ¢ Morphology ¢ Talking pictures ¢ Two words ¢ Psychiatrist`s couch ¢ Mix and match ¢ Lost in translation ¢ They`re winning ¢ The a£100 bid ¢ SWOT ¢ Option evaluation ¢ Signposts ¢ Hazard markers ¢ Second best solution ¢ Other Sources: There`s more ¢ Reading up ¢ E-creativity ¢ Appendix 1 “ The Selector: The random selector ¢ Techniques in timing order ¢ Techniques in expertise order ¢ Techniques in direction setting order ¢ Techniques in idea generation order ¢ Techniques is problem solving order ¢ Techniques in fun order ¢ Appendix 2 “ Lists for Techniques: Someone else`s view ¢ Random word and 5.45 two words ¢ Nonsense sentence ¢ Shades

About the authors: Paul Birch is a creativity consultant and trainer. One of his previous roles was that of ˜Corporate Jester` at British Airways “ an internal consultant who challenged and provoked at all levels of the organization.

Brian Clegg is a journalist and creativity consultant. He is a well-known writer both in traditional media and on the World Wide Web.

Target Audience: Creativity consultants, trainers, corporates.
Special prices are applicable to the authorised sales territory only.
Prices are subject to change without prior notice. ISBN 9788175544383
 


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