0
17 years of experience17 years of Excellence
SUBJECTS
ADV. SEARCH
Indian Books on Discounts
  Increasing Customer Loyalty: Harvard Business Review
 

Increasing Customer Loyalty: Harvard Business Review

by Harvard Business Review

  Price : Rs 595.00
  Your Price : Rs 535.50
Discount
10
In Stock
  Book Summary of Increasing Customer Loyalty: Harvard Business Review
How do you keep your customers coming back-and get them to bring others`

If you need the best practices and ideas for making your customers loyal and profitable but don`t have time to find them this book is for you. Here are nine inspiring and useful perspectives, all in one place.

This collection of HBR articles will help you:

Turn angry customers into loyal advocates
Get more people to recommend you
Boost customer satisfaction by satisfying your employees
Focus on profitable customers--whether they`re loyal or not
Invest in the right CRM technology for your business
Mine customer data for more effective marketing
Increase your customers` lifetime value


Table of Contents

Stop Trying to Delight Your Customers
Matthew Dixon, Karen Freeman & Nicholas Toman
Companies and the Customers Who Hate Them
Gail McGovern & Youngme Moon
The One Number You Need to Grow
Frederick F. Reichheld
Putting the Service-Profit Chain to Work
James L. Heskett, Thomas O. Jones, Gary W. Loveman, W.Earl Sasser, Jr. & Leonard A. Schlesinger
The Mismanagement of Customer Loyalty
Werner Reinartz & V. Kumar ISBN
978142216252
 


Pages : 221
Credit Cards
Payment accepted by All Major Credit and Debit Cards, Net Banking, Cash Cards, Paytm, UPI, Paypal. Our payment gateways are 100% secure.
Check Delivery
Books by Same Author
22%
HBR`s 10 Must Reads on Platforms and Eco
by Harvard Business Review
22%
Authentic Leadership (HBR Emotional Inte
by Harvard Business Review
10%
HBR On Rebuilding Your Business Model
by Harvard Business Review
20%
Mindful Listening (HBR Emotional Intelli
by HARVARD BUSINESS REVIEW
22%
Monopolies and Tech Giants: The Insights
by Review, Harvard Business
Books of Similar Interest
15%
Child Development, 9th Edition
by Laura E. Berk
Introduction to General and Applied Entomology, 3rd Edition
by V.B. Awasthi,
20%
A to Z Mysteries: The Jaguar`s Jewel
by Ron Roy
12%
Chicken Soup For The Indian Soul: on Friendship
by Jack Canfield, Mark Victor Hansen, Baisali Chatterjee Dutt
10%
City Pack :Dublin 5 Rev ed Edition
by Aa Publishing
Best Book Mart
Support

Call Us Phone : +91-9266663909
Email Us Email : support [at] bestbookmart.com
Working Hours Timing : 10:00 AM to 6:00 PM (Mon-Fri)
Powered By
CCAvenue
SSL Protection