0
17 years of experience17 years of Excellence
SUBJECTS
ADV. SEARCH
Indian Books on Discounts
  The Social Organization: How to Use Social Media to Tap the Collective Genius of Your Customers and Employees
 

The Social Organization: How To Use Social Media To Tap The Collective Genius Of Your Customers And Employees

by Anthony J. Bradley , Mark P. Mcdonald

  Price : Rs 995.00
  Your Price : Rs 895.50
Discount
10
In Stock
  As a leader, it`s your job to extract maximum talent, energy, knowledge, and innovation from your customers and employees. But how? In The Social Organization, two of Gartner`s lead analysts strongly advocate exploiting social technology. The authors share insights from their study of successes and failures at more than 400 organizations that have used social technologies to foster ” and capitalize on ” customers` and employees` collective efforts.

The authors identify the core disciplines managers must master to translate community collaboration into otherwise impossible results:

Vision: defining a compelling vision of progress toward a highly collaborative organization
Strategy: taking community collaboration from risky and random success to measurable business value
Purpose: rallying people around a clear purpose, not just providing technology
Launch: creating a collaborative environment and gaining adoption
Guide: participating in and influencing communities without stifling collaboration
Adapt: responding creatively to change in order to better support community collaboration


The Social Organization highlights the benefits and challenges of using social technology to tap the power of people, revealing what managers must do to make collaboration a source of enduring competitive advantage.

About the Author ISBN
9781422172360
 


Pages : 256
Credit Cards
Payment accepted by All Major Credit and Debit Cards, Net Banking, Cash Cards, Paytm, UPI, Paypal. Our payment gateways are 100% secure.
Check Delivery
Books of Similar Interest
7%
Genetics and Man
by Phundan Singh
22%
The Practice
by Godin, Seth
15%
CWNA: CERTIFIED WIRELESS NETWORK ADMINISTRATOR OFFICIAL STUDY GUIDE: EXAM PWO-105, 3RD ED
by DAVID D. COLEMAN, DAVID A. WESTCOTT
18%
Digital Signal Processing
by Oppenheim / Schafer
20%
Dark Shadows Falling
by Simpson, Joe
Best Book Mart
Support

Call Us Phone : +91-9266663909
Email Us Email : support [at] bestbookmart.com
Working Hours Timing : 10:00 AM to 6:00 PM (Mon-Fri)
Powered By
CCAvenue
SSL Protection