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Research Methodology
by G.C.Ramamurthy
Price :
Rs
449.00
Your Price :
Rs
381.65
15
The book entitled Research Methodology is primarily designed for the students of varied management streams. The book also serves as a guide for practitioners doing research projects to enrich and sharpen their analytical skills and business expertise. The book provides a comprehensive description about the research problems, research design, data collection, analysis, and interpretation, followed by the guidelines of writing a concise and an effective research report.
The book demonstrates the complex statistical tools and techniques in an easy to understand way. The summary and end-of-chapter exercises help readers to recapitulate the main ideas of the chapter. Case studies based on diverse real-life business research projects is the unique feature of the book, which will assist the readers while undertaking their dissertation or internship report ISBN 9788177229714
Pages : 724
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