0
17 years of experience17 years of Excellence
SUBJECTS
ADV. SEARCH
Indian Books on Discounts
  Contemporary Advertising, 13/e
 

Contemporary Advertising, 13/E

by William F. Arens , Michael F. Weigold , Christian Arens

  Price : Rs 3114.88
  Your Price : Rs 2647.65
Discount
15
In Stock
  "Contemporary Advertising, 11/e", is one of the best-selling advertising texts in this field. Known as the "coffee table book" for Advertising, it is known for its current examples, the author`s ability to pull from real-world experiences, and the clear writing style. Taking a comprehensive view of the industry, this text presents advertising from the creative stand-point and Arens draws from his own industry experience to lend life to the examples. Author Bill Arens continues to address the importance of Integrated Marketing Communications (IMC) in the field of Advertising and how it impacts advertising strategy through featured examples of IMC campaigns.
ISBN 9780071220606
 


Pages : 736
Credit Cards
Payment accepted by All Major Credit and Debit Cards, Net Banking, Cash Cards, Paytm, UPI, Paypal. Our payment gateways are 100% secure.
Check Delivery
Books of Similar Interest
20%
Pediatrics 1/e
by Usmle Step 2
15%
Williams Textbook of Endocrinology, 11/e
by Henry M. Kronenberg, Kenneth S. Polonsky, P. Reed Larsen, Shlomo Melmed
Kaplan & Sadock`s Pocket HB of Psychiatric Drug Treatment, 5/e
by Sadock
20%
Questions & Answers: Exam-Oriented Medical Microbiology and parasitology
by Mukhopadhyay
20%
Current Obstetrics and Gynecolcoy(FOGSI)
by Ganguly
Best Book Mart
Support

Call Us Phone : +91-9266663909
Email Us Email : support [at] bestbookmart.com
Working Hours Timing : 10:00 AM to 6:00 PM (Mon-Fri)
Powered By
CCAvenue
SSL Protection