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Management
Management - Ii (For Gtu)
by Philip Kotler, Lawrence J Gitman , William G. Sullivan, James A. F. Stoner, Arthur J. Keown, Jay Heizer, Alan Muhlemann , Pravin Durai, Raymond M. Brooks
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This book has been customized keeping in mind the specific requirements of the BE Semester V syllabus of the Gujarat Technological University. Compiled using ten bestselling textbooks to map exactly to the syllabus, Management II provides students with multifaceted and all-inclusive information”exactly what they need to excel in the exam. The highly readable style and real-life examples also from Indian organizations will allow students to become conversant with the latest trends in management.
isbn-9788131756096
Pages : 160
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