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Psychology
Essentials Of Research Methods In Psychology
by Jeanne S. Zechmeister, Eugene B. Zechmeister, John J. Shaughnessy
Price :
Rs
650.00
Your Price :
Rs
585.00
10
The book is designed to teach students the process of research. A guide for the research process is introduced in the second chapter and reinforced as each method is introduced. The use of a consistent framework allows students to see the commonality of each method making the subsequent methods easier to learn. This text is
completely rewritten in a more conversational style including the use of cartoons and insights from researchers describing how they conducted studies to appeal to students with little mathematical background. Case studies are used to show the use of appropriate methods and the ethical considerations inherent in the research process.
ISBN - 9780070700451
Pages : 368
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