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Marketing Management
Advertising And Promotion : Communicating Brands
by Chris Hackley
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Rs
7650.00
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6885.00
10
A readable and absorbing account of what advertising people try to achieve grounded in chris hackley`s real and recent acquaintance with the practicalities of advertising as well as its principles.......I read the book from cover to in one sitting. ISBN : 9780761941538
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